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4 Video Script Writing Tips for Inbound Marketing
Creating an effective piece of video content for your inbound marketing strategy starts with a great idea and a well-planned script. Video content has emerged as the most effective engine of ... Read More

Sam Hull Posted by Sam Hull
on 7/19/17 3:31 PM

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The Role of Sales Enablement in your Marketing Strategy
In 1899, Charles H. Duell, Commissioner of the US Patent Office, stated that "everything that can be invented has been invented." It can be argued whether are not this was a serious comment or a ... Read More

Emily Cray Posted by Emily Cray
on 7/19/17 8:30 AM

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Are Instagram Ads as Effective as Facebook Ads?
In digital marketing, no single strategy is ever set in stone. We're always testing different variables throughout various campaigns; optimizing and adjusting subject lines, timing, tone, and visuals ... Read More

Casey LeBrun Posted by Casey LeBrun
on 7/18/17 2:57 PM

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The Key to Sales Pipeline Management: Seek First to Understand
In my experience as the resident sales guy for a major digital marketing agency, people rarely know what they need. They know what they want, but they don't know how to get there. They pick up the ... Read More

Adrian Doggrell Posted by Adrian Doggrell
on 7/18/17 8:15 AM

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Failure is Not Only an Option, But a Guarantee if You Want to Have Great Success
  No one wakes up saying “I sure hope I fail today!”  But I want people to realize that failure is absolutely not a bad thing. We need to realize that failure is part of life and is our best teacher. ... Read More

Andrea Larson Posted by Andrea Larson
on 7/17/17 1:57 PM

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3 Productivity Strategies for Any Marketer to Stay Focused and Drive Results
If your office is as cool as mine, distractions also aren’t in short supply. We have jungle pong, alcohol, dogs, a potty putter, and Tom “Friday” Burgess, after all. Having an awesome company culture ... Read More

Kelley Wrede Posted by Kelley Wrede
on 7/14/17 6:30 AM

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5 Digital Marketing Ideas That Could Improve Your Growth
I can't believe we are already halfway through 2017! Time flies in the digital marketing world when you're having fun.  Now is a good time to ask yourself: Is your business where you thought it would ... Read More

Meghan Dillow Posted by Meghan Dillow
on 7/13/17 7:52 AM

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Everything You Need to Know About LinkedIn Sponsored Updates and Text Ads
  Editor's note: This blog was originally published on June 30, 2015 and has been revised and republished to account for freshness and accuracy.   In the world of online advertising, there are many ... Read More

Michelle C. Villalobos Posted by Michelle C. Villalobos
on 7/7/17 9:23 AM

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Best KPI Metrics For A Google Grants PPC Campaign To Optimize
I first came across the Google Grants optimization dilemna with a GrantsPro account with a client. Of course, GrantsPro was the highest Grant available to non-profit organizations back in the day ... Read More

Guest Author Posted by Guest Author
on 7/6/17 11:05 AM