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Paid Media: 5 Reasons Why It Doesn't Work For You And What You Can Do About It
Trying to optimize a pay-per-click campaign can get messy quickly, and the same holds true for companies that are starting from scratch. How do you ensure that your content you spent weeks (or even ... Read More

Sergey Dubinin Posted by Sergey Dubinin
on 9/22/17 10:15 AM

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How to Build an Email List (the RIGHT way)
Have you ever gotten a sponsored ad in your social feed or an email in your inbox and you’ve thought to yourself, “They literally don’t know me at all”? I have. (Shout out to the folks who think I ... Read More

Kelley Wrede Posted by Kelley Wrede
on 9/19/17 9:30 AM

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Retailers That Don't Get It - O'Reilly Auto Parts
When retailers fail to connect and serve the needs of their customers, they're in trouble. When internal sales and fulfillment mechanisms prevent sales rather than enable them, the condition worsens. ... Read More

Eric Pratt Posted by Eric Pratt
on 9/18/17 7:30 AM

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Digital Sales Support Tools for your Business
According to HubSpot's 2017 State of Inbound report, 70% of company's top priority is converting leads to customers. This may not be too surprising, but the fact that the average tenure for sales ... Read More

Emily Cray Posted by Emily Cray
on 9/12/17 8:18 AM

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In Pursuit of True Culture - Our Agency Story
Our leadership team made a decision after our last new hire started a couple months ago. We needed to build a presentation on our company culture before our next hire started. We agreed that our ... Read More

Eric Pratt Posted by Eric Pratt
on 9/11/17 11:00 AM

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Does Your Brand Expression Score High in 5 Areas of Communication? 
Brands unify a company and usually outlive a product. They slowly begin replacing trademarks with their personalities, quality, experience, and most importantly credibility. So how do you place a ... Read More

Deanna Yudelson Posted by Deanna Yudelson
on 9/8/17 8:00 AM

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My Life a Year After Working for Revenue River
I feel melancholy as I sit on my front porch this evening writing. I almost feel like I’m back home after a long trip away. I’m sitting in the same spot where I wrote my first two articles for ... Read More

Douglas Eldridge Posted by Douglas Eldridge
on 9/1/17 11:43 AM

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6 Ways to Use GIFs to Enhance Your Digital Marketing Strategy
GIFs are any easy way to add some multimedia flair to your digital marketing content. They are great because they have a small file size as opposed to a full video and they add a similar effect to ... Read More

Sam Hull Posted by Sam Hull
on 8/31/17 10:26 AM

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How to Develop a Content Marketing Strategy that Works
More marketers are focused on content marketing than ever before, and rightfully so. All sorts of content is now widely consumed on social media, and through the creation of fresh and valuable ... Read More

Nathan Bracy Posted by Nathan Bracy
on 8/31/17 7:35 AM