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For many, advertising and marketing gets somewhat of a bad rep because of the sense that these promotional avenues are meant to trick people into buying a company's product or service.  Everyone has dealt with at least one poor marketing campaign that has over-promised and under-delivered, and for some it has taken the wind out of their sails and forever altered the way they viewed larger corporations and their sales techniques.  So, as a business owner, marketing director or just an account manager, it is best to keep this extremely informative infographic created by One Deep Design in mind:

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Your marketing should reflect the core values and overall vision of your brand, so be sure to keep these 6 tips in your back pocket moving forward!  If you are interested in focusing on Tip #2 and a sharp website and brand image, we have a great web design checklist or if you are more interested in Tip #3 and brilliant content, we might recommend our blogging or eBook creation guides.

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Topics: Inbound, Web, Strategy

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Six Symptoms of a Sick Website

And Your Prescription to a Better Website

Your website is the heart of your organization's digital body,
neglecting it can cause as much damage to your company as
neglecting your heart can cause to your actual body.

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