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Key Moments that Will Define Your Relationship With an Agency - The First Deliverable
So you're just starting to execute a campaign with your new agency, that's great! Read More

Marc Herschberger Posted by Marc Herschberger
on 3/17/17 8:11 AM

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Key Moments That Will Define Your Relationship With An Agency - The Campaign Kick Off
Congratulations, you've just signed on with a new agency to help you and your organization implement a digital marketing campaign! Read More

Marc Herschberger Posted by Marc Herschberger
on 3/3/17 8:43 AM

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Is Your Marketing Focusing on the Needs, Objectives & Challenges of All Parties Involved?
Good marketing is meant to focus on the different aspects of a target audience's needs, objectives, and challenges already, isn't it? So if that's already well known, why the hell am I writing about ... Read More

Marc Herschberger Posted by Marc Herschberger
on 1/18/17 6:44 AM

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Agencies Are Grossly Misjudged by Clients, and It's the Agencies' Own Fault
This article was originally published on MarketingProfs, on December 6th, 2016. Agency life isn't what it once was. No, I'm not making yet another Mad Men reference. I'm talking about how agency life ... Read More

Marc Herschberger Posted by Marc Herschberger
on 12/19/16 8:04 AM

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4 Areas Marketing Directors Should Target & the Arguments They Should Make to Earn More Budget
The end of the year often times brings up mixed emotions for marketing directors. It’s a time of the year often filled with holiday marketing activity and hopefully positive growth and results from ... Read More

Marc Herschberger Posted by Marc Herschberger
on 12/14/16 6:34 AM

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How Executives Can Ensure Their Teams Don’t Lose Sight of Key Marketing Goals
  Marketing campaigns are started for specific reasons – to target pain points within a business and the opportunities outside of it. Many times, these pain points revolve around lead generation and ... Read More

Marc Herschberger Posted by Marc Herschberger
on 11/30/16 6:56 AM

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How I Paid for My Christmas Presents and How It May Be Ruining Consumer Trust
Last year’s Christmas was a huge success for me on a number of different levels. Not only did I check everyone off my list with at least one heart-felt present but I was also able to do it for next ... Read More

Marc Herschberger Posted by Marc Herschberger
on 11/9/16 7:03 AM

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3 Questions Executives Should Ask Themselves Before Investing in Digital Marketing
  Digital marketing has become an increasingly important ingredient within a successful marketing campaign for many businesses today. Whether you’re looking to maintain brand awareness or generate ... Read More

Marc Herschberger Posted by Marc Herschberger
on 10/13/16 8:04 AM

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Revenue River Marketing Celebrates Industry-Leading Growth & Achievement in September
    Industry-leading digital marketing agency celebrates HubSpot Diamond Agency Partner status, Clutch Top Inbound Agency recognition, and two new office locations. Read More

Marc Herschberger Posted by Marc Herschberger
on 10/6/16 7:01 AM