The Chopping Block was successful before they decided to fix their piecemealed site and build their new site with the user in mind. They were already one of the busiest cooking schools in the country and was Chicago's largest recreational cooking school. That wasn't enough though!
With a new website dedicated to having a modern, user-friendly interface they were able to open their kitchen to the world. With instructional videos and customer-centric blog on top of a sleek design, and a great inbound marketing strategy, their traffic has never been higher!