Iggy was born in Caracas, Venezuela and enjoyed a fun childhood playing outdoors every chance he could. Iggy and his family moved to Fort Lauderdale when he was only 13, and used soccer as a tool to make friends and adapt to this new adventure.
Iggy attended Lees-McRae College in North Carolina, where he was part of the Men's Soccer program and graduated with a bachelor's degree in Business Administration with concentrations in Marketing and Management.
He developed an early interest in eCommerce and still remembers buying and reselling soccer jerseys on eBay while he was still in high school. He carried his interest in digital marketing through college, where he conducted a presentation in 2009 about the potential of Google AdWords for small businesses.
Iggy is now a Paid Search Strategist and continues to be passionate about helping small businesses succeed in the digital landscape.
He moved to Colorado in 2018, where he immediately fell in love with the outdoors. He completed 5 ultra marathons in his first year, and claims he had to do it because he was terrified of mountain lions and needed to face his fears.
“Iggy’s drive to succeed is evident from the moment you meet him. Combine this drive with expertise on AdWords, a natural curiosity, and some really strong chops in e-commerce, any project or client is fortunate to have Iggy to work with.” – Amber Kemmis
“I worked with Iggy at a previous agency and quickly grew to respect him as a member of the team and also as a friend. I am thrilled to have him as a part of the Revenue River team now as I have no doubt that he will be a tremendous asset to his department and will help to take it to new levels. He brings extensive knowledge and experience to the table, and that is already evident to those that he works with here.” – Nathan Gifford