Amanda has 8 years of marketing experience spanning both traditional and digital approaches. With a degree in Communication and double minor in Sociology and Chemistry from the University of Iowa, she is driven to understand on a granular level how people engage with their environment to make decisions in their daily lives.
Early in her career, she spent a great deal of time in the event planning industry getting an in-depth look at all the facets of traditional outbound marketing. From designing and building tradeshow booths to generating buzz for and executing clients' upcoming events, Amanda picked up a great deal of knowledge of the marketing landscape.
In 2012, when she caught on to the inbound methodology, she knew that the future of marketing was on a crazy trajectory toward something awesome. When she wasn't able get her current team onboard with the shift she was seeing, she found an opportunity to join the inbound revolution with the Revenue River team.
During her career she has successfully built invaluable longstanding relationships, implemented complex integrations between marketing methodologies, tools, and channels, and contributed to a healthy culture of excellence. Above all, though, Amanda is committed to continuously learning and growing within the inbound community. And also, she may or may not be on a mission to take over the world.
“Amanda is the true definition of hard work. Her dedication to not only her clients, but the overall success of the entire team is exemplified through her passion for marketing and eye for transformative work. Her ability to communicate exactly what needs to get done has resulted in happy clients and happy teammates. Plus, when Shiloh and Macy (her two lively Beagles) come into the office for a playdate, you can guarantee that we have a clean floor with no crumb left behind…I believe Amanda is the driving factor behind our rustic, and pristine office setting.” – Tom Burgess
“Amanda constantly helps not only myself, but most Inbound Coordinators find solutions to their campaign specific issues. Her superb communication skills and her tenacity to get things done help lead to more effectiveness in our clients' marketing campaigns.”
– Nathan Bracy