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The Cutting Edge

Putting innovative companies in front of the competition.

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How to Write an Optimized Blog
You know you should be blogging but you just can’t get yourself to actually do it. We understand. It’s hard to prioritize this when your task list just keeps getting longer. We put together this ... Read More

Guest Author Posted by Guest Author
on 10/20/18 10:51 AM

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6 Ways to Start Video Marketing
Video marketing is an important part of every digital strategy no matter what industry you are in. It can help your business in many ways including attracting new customers, telling your company's ... Read More

Sam Hull Posted by Sam Hull
on 10/19/18 7:30 AM

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Search Engine Optimization (SEO) versus Online Reputation Management (ORM)
In this day and age, search engine optimization (SEO) is a very important part of a digital marketing campaign, especially in the awareness stage. On top of that, it is very important to ensure that ... Read More

Nicole Lawrence Posted by Nicole Lawrence
on 10/17/18 9:00 AM

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3 Best Practices for Better Sales and Marketing Alignment
In 2006 Harvard Business Review published an article titled "Ending the War Between Sales and Marketing"; today in 2018, more than an entire decade later, I am here to confirm that the war is indeed ... Read More

Katie Massey Posted by Katie Massey
on 10/17/18 6:50 AM

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Key Success Factors of the Video Pre-Production Process
  Having a pre-production process in place for your digital marketing strategy before you create your video is just like having the right ingredients for a delicious meal. You can’t move forward ... Read More

Lauren Floyd Posted by Lauren Floyd
on 10/15/18 8:44 AM

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What Web Development Companies Don't Tell You
Your site is out of date and you need a refresh. Maybe you need an entirely new website all together. There is a lot to consider when working with a web development company. Unfortunately, too often ... Read More

Mike Del Cuore Posted by Mike Del Cuore
on 10/12/18 7:30 AM

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Why Building a Sales System That Serves the Modern Buyer is Critical for Success
Your sales system is probably outdated. We have seen, quite literally, thousands of sales systems, and most of them look like they came straight out of 2005. Read More

Stephanie Tran Posted by Stephanie Tran
on 10/10/18 7:00 AM

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Turn Sales Calls into a Science: Meet Costello
Organizations are paying attention when it comes to sales, sales enablement, and sales software: In fact, they are spending billions of dollars annually on these sales softwares, recognizing both the ... Read More

Jenna Bos Posted by Jenna Bos
on 10/8/18 10:22 AM

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