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The Cutting Edge

Putting innovative companies in front of the competition.

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Building A Winning Video Marketing Strategy With TwentyThree
In case you haven't noticed, video is on fire. It's quickly becoming the most popular, (and critical) form of content on the internet. For some insight into why video is becoming so popular, I looked ... Read More

Eric Pratt Posted by Eric Pratt
on 10/23/18 7:39 AM

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What Marketers Need to Understand About the Sales Process
If I had a dollar for every time I heard some variation of the following statement...I’d have enough for a full tank of gas easily.  I’m a marketer, why do I need know anything about sales?  Read More

Amanda Daume Posted by Amanda Daume
on 10/22/18 7:08 AM

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How to Write an Optimized Blog
You know you should be blogging but you just can’t get yourself to actually do it. We understand. It’s hard to prioritize this when your task list just keeps getting longer. We put together this ... Read More

Guest Author Posted by Guest Author
on 10/20/18 10:51 AM

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6 Ways to Start Video Marketing
Video marketing is an important part of every digital strategy no matter what industry you are in. It can help your business in many ways including attracting new customers, telling your company's ... Read More

Sam Hull Posted by Sam Hull
on 10/19/18 7:30 AM

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Search Engine Optimization (SEO) versus Online Reputation Management (ORM)
In this day and age, search engine optimization (SEO) is a very important part of a digital marketing campaign, especially in the awareness stage. On top of that, it is very important to ensure that ... Read More

Nicole Lawrence Posted by Nicole Lawrence
on 10/17/18 9:00 AM

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3 Best Practices for Better Sales and Marketing Alignment
In 2006 Harvard Business Review published an article titled "Ending the War Between Sales and Marketing"; today in 2018, more than an entire decade later, I am here to confirm that the war is indeed ... Read More

Katie Massey Posted by Katie Massey
on 10/17/18 6:50 AM

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Key Success Factors of the Video Pre-Production Process
  Having a pre-production process in place for your digital marketing strategy before you create your video is just like having the right ingredients for a delicious meal. You can’t move forward ... Read More

Lauren Floyd Posted by Lauren Floyd
on 10/15/18 8:44 AM

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What Web Development Companies Don't Tell You
Your site is out of date and you need a refresh. Maybe you need an entirely new website all together. There is a lot to consider when working with a web development company. Unfortunately, too often ... Read More

Mike Del Cuore Posted by Mike Del Cuore
on 10/12/18 7:30 AM

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