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The Cutting Edge

Putting innovative companies in front of the competition.

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4 Video Marketing Statistics that will make you create more video in 2019
News reports in the 1950’s were concerned with families coming home from their day and spending so much time in front of the TV, watching the Ed Sullivan show or the news. Almost 60 years later, and ... Read More

Lauren Floyd Posted by Lauren Floyd
on 11/16/18 7:39 AM

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What is Digital Transformation?
  Digital transformation is a buzz word that's starting to get thrown around a lot more these days, yet as with many terms within our industry, you don't exactly walk away knowing what the hell it ... Read More

Marc Herschberger Posted by Marc Herschberger
on 11/14/18 6:00 AM

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How Digital Agencies Leverage Email Marketing Automation
You've ran a lead generation campaign, gathered thousands of contacts that are interested in your product, organized your existing contact database and now... what are you going to do market to them? ... Read More

Casey LeBrun Posted by Casey LeBrun
on 11/12/18 6:49 AM

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What your Video Marketing Strategy Needs to Look like in 2019
As you are probably well aware of, video marketing is now one of the most sought-after forms of content on the internet. We see it every day in all shapes and sizes, and in numerous areas. From short ... Read More

Tom Burgess Posted by Tom Burgess
on 11/9/18 6:49 AM

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A Sales Enabler's Guide to Sales Coaching
"Ok folks, it's time for some role play." And a collective groan is heard through the crowd. We all love this exercise, don't we? Ahh.. the joy of sales coaching. Read More

Jason Levy Posted by Jason Levy
on 11/7/18 6:00 AM

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How to Build a Well-Rounded Digital Content Strategy
Today's digital marketing economics present a unique challenge for content marketers. Currently, there exists a nearly limitless number of economical, unique, and niche channels for customer ... Read More

John-Michael Stilb Posted by John-Michael Stilb
on 11/5/18 8:03 AM

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Retailers That Don't Get It - Dick's Sporting Goods
How Dick's Sporting Goods lost a pre-determined sale to the internet A recent experience with Dick's Sporting Goods was a perfect example of what's wrong with retailers and their old-world mindset. I ... Read More

Eric Pratt Posted by Eric Pratt
on 11/2/18 8:03 AM

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How To Leverage Artificial Intelligence for Marketing
image credit: Robohub There's a lot of buzz around Artificial Intelligence in the marketing industry. Digital marketing and sales enablement are evolving quickly, with the rise of technology. ... Read More

Eric Pratt Posted by Eric Pratt
on 10/31/18 6:23 AM

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