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The Cutting Edge

Putting innovative companies in front of the competition.

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5 Best Email Marketing Tools to Boost Ecommerce Sales
We live in a day and age of options. A simple Google search of 'email marketing software' returns 7 ads and 10 advisory sites proclaiming to know the best email software out there. With all these ... Read More

Casey LeBrun Posted by Casey LeBrun
on 9/21/18 8:05 AM

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3 Tips for Managing Your Social Media Effectively
Time and time again, companies and marketers mention how overwhelming it can be to manage social media effectively. Not only do you have to create content, but you need to engage with your followers, ... Read More

Emily Galeano Posted by Emily Galeano
on 9/19/18 7:05 AM

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The Future of Video Marketing and How to Prepare
I'm sure it's obvious to many of you that video is here to stay. For those of you still on the fence, here is a staggering statistic. By 2021, 82% of all internet traffic is expected to be videos, ... Read More

John-Michael Stilb Posted by John-Michael Stilb
on 9/17/18 8:15 AM

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What is Project Management and Why is it Important?
What Is Project Management? Historically, project management was a job function meant only for those dubbed with an official ‘project management’ title. And although logical in concept, today’s ... Read More

Meghan Dillow Posted by Meghan Dillow
on 9/14/18 9:32 AM

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5 Key Ingredients for Successful Content (That Actually Ranks on Google)
Creating valuable, actionable content for your target audience is no longer a negotiable part of your marketing strategy. We're over the hump of debating, "Should I have a blog?" or, "Should a have a ... Read More

Sami Brenner Posted by Sami Brenner
on 9/12/18 9:01 AM

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How To Produce Expert Level Screen Recording Videos
One of the most commonly used forms of video marketing in today's digital environment is screen recording walkthroughs and demos. The problem is that they aren't always executed well. We see it all: ... Read More

Sam Hull Posted by Sam Hull
on 9/10/18 10:48 AM

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How Agencies Can Get Valuable Marketing Content From Subject Matter Experts
Think back on the last time you read a blog post. What did you notice about it? Was it filled with knowledge and insight, bursting at the seams with useful information you could apply to your own ... Read More

Connor Griffith Posted by Connor Griffith
on 9/6/18 9:58 AM

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How to Set Up A/B Testing in HubSpot
Have you ever wished you had a re-do button in life? Wouldn’t it be great to be able to test out a couple of different punch lines for a joke to see which would get the most laughs? Or test out a ... Read More

Kelley Wrede Posted by Kelley Wrede
on 9/3/18 6:47 AM