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The Cutting Edge

Putting innovative companies in front of the competition.

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Aligning Sales and Marketing with your Customer Profile
I talk to a lot of clients and hear about their struggles everyday. In my line of work the root cause of most of their issues is lack of alignment. We are talking silos, in 2020, between sales and ... Read More

John Drinane Posted by John Drinane
on 5/15/20 4:15 PM 10 minute read

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HubSpot Onboarding Options for New Customers (With 2020 Price Comparisons)
If you're the proud new owner of a HubSpot portal, congratulations! And welcome to the club. You've unlocked the power of one of the leading marketing and sales automation platforms on the market, ... Read More

Sami Brenner Posted by Sami Brenner
on 5/13/20 8:00 AM 5 minute read

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How to Retrieve Shopify Customer Account Invite URL
Customizing eCommerce systems is often a struggle for many small to medium sized businesses who simply don’t have the development power to facilitate those functions. Here at Revenue River, we see ... Read More

Julie Causseaux Posted by Julie Causseaux
on 4/17/20 4:15 PM 8 minute read

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Enterprise B2B eCommerce Platforms Comparison: Comprehensive Guide for 2020
  These days, over 89% of B2B employees use the internet when conducting research related to their company, and that includes business buyers. In fact, more than half of B2B customers choose to ... Read More

Guest Author Posted by Guest Author
on 4/9/20 4:47 PM 11 minute read

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How Technology Can Help You Stay Productive and Connected
While we deal with this unprecedented global health crisis, businesses and individuals are having to adapt quickly to our changing circumstances. With social distancing being a new concept we’ve all ... Read More

Laurel Powers Miller Posted by Laurel Powers Miller
on 4/1/20 10:28 AM 4 minute read

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Powerful Facebook Strategies to Grab Your Customers' Attention from the 2020 PPC Hero Summit
With 3 million businesses actively advertising on Facebook, how does your business stand out amongst the crowd? Larry Kim, Founder and CEO of Mobile Monkey, shared a number of powerful tips and ... Read More

Annie Miller Posted by Annie Miller
on 3/31/20 8:30 AM 6 minute read

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eCommerce Credit Card Processing and Fees Explained
    I know what you’re thinking. “Man, my life just wouldn’t be complete if I didn’t know everything about credit card processing. It’s the kind of thing that gets people out of bed in the morning ... Read More

Michael Tucker Posted by Michael Tucker
on 3/27/20 9:19 PM 5 minute read

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How to Build a Holistic Marketing Strategy
What is holistic marketing? Holistic marketing is an interconnected approach that brings different teams together, driving a cohesive business strategy across the board. Read More

Sara Ceballos Posted by Sara Ceballos
on 3/26/20 7:08 AM 5 minute read

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