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Editor in Chief, The Digital Outdoorsman
Ron was born in Phoenix and raised outside Kansas City. He moved to Colorado in 1978. Colorado has been his home since. He has a son, Kellen and a daughter, Kira. Colorado has provided him the perfect opportunity to pursue raising his children and following his passion for road biking, mountain biking, skiing, triathlons, rafting, camping, outdoor music, baseball, wine, beer, great food and people.
Ron holds a BS in Political Science (Emporia State University), MA in Political Science (Kansas State University) and an MBA (University of Colorado). Over the course of his career he has worked in state government, a policy institute, numerous trade associations and in private industry. During his work in private industry he utilized his marketing degree and background to move into developing and implementing an inbound marketing strategy. He became passionate about how inbound marketing in combination with the “HubSpot” platform is a critical tool for any size company seeking to be relevant and successful in the age of the Internet.
The Revenue River team blends data driven analytics with creative content mediums to attract, capture and convert leads into customers. The team’s approach is cornerstone for any B2B or B2C company that seeks to successfully compete in today’s economy where the consumer controls their experience for obtaining and utilizing information in their buying journey.
“The addition of Ron Smith to our agency has brought a new perspective. His experience, relationships, and energy around learning new technologies has made us stronger and I'm excited to see what he teaches us in the future." – Eric Pratt
“You know the saying, 'you can never teach an old dog new tricks?' Ron is living proof that you CAN. Ron's massive amounts of experience in business, government, and marketing have given him a level of expertise that's unique for most digital marketers, and he's quickly adopted technologies and tools that take months for most to master. He's also incredibly kind and great to work with." – Nathan Bracy